Smart, witty and accessible.

- Kirkus Reports

Rock-solid advice and examples… Weil deftly shows how to avoid the pitfalls

- Chris Anderson, Author of The Long Tail

Debbie’s book is the best of the (blog books) because it is actionable.

- John Moore, Brand Autopsy

November 2008 - Named one of ten insightful Web 2.0 books. Click #8.

- CIO Insight

This is *the* book smart businesspeople should read to understand the ins and outs of blogging.

- Dan Pink, Author of A Whole New Mind and Johnny Bunko

This compact yet comprehensive encyclopedia of corporate blogging lucidly explains why blogging should be part of any customer loyalty strategy.

- Jackie Huba, Author of Citizen Marketers

I loved the conversational and organic nature of the book… impeccable research and flawless writing style.

- Kip Meacham on Amazon

You’ve worked very hard to help corporate America understand social media. Nice job, Debbie. 

- Dr. Nora Ganim Barnes, Dir. UMass Center for Marketing Research