These days everybody's doing it... or so it seems. Blogging for business. Meaning blogging to *get* business. Cute comic from yesterday's Family Circus.

[via Sarah Lewis]

P.S. I probably shouldn't use the image because I don't have copyright. But hey, it's summer. The rain has finally stopped here in D.C. and this is a non-commercial use. Now don't go running off to purchase one of my blogging reports. Heh heh (as Scoble says).

MarketingSherpa has just announced the results of their readers' votes for 2006 Top 10 Favorite Marketing Blogs. If you're looking for some new blogs to troll, this is a good list to start with.

But there are lots more blogs on this topic (see P.S. below). Here are a few from Sherpa's list that I'm a big fan of:

Seth Godin's blog

Brian Carroll's B2B Lead Generation
His blog is a nice complement to his new book: Lead Generation…

I betcha never thought of this. Typically, when you leave a Comment on a blog post, you link your name back to your blog or Web site.

When Brand Autopsy's John Moore left a comment here recently (thanks John!), he linked his name to a PDF with information about his Brand Autopsy marketing practice.

Clever, huh?!

P.S. It's easy to do this. You just gotta know the complete Web address for the location of the PDF on your site or blog. In John's case, it looks like this: http://brandautopsy.typepad.com/BrandAutopsyBackgrounder.pdf

He entered the above in the "URL field"…

One of the more provocative ideas that came out of last week's WOMMA conference in San Francisco was the notion that there are two kinds of WOMM (word of mouth marketing): creationist and evolutionist. Each is legitimate but they spring from different philosophies.

Thanks to John Moore of Brand Autopsy for suggesting the terms. He couldn't be at the conference but sent a neat video [links to YouTube] which outlined his concepts.

In a nutshell, creationist WOM is marketing so…

"I took your book on holiday, naively thinking that I could dip into it during a quiet moment and lo and behold, read it cover to cover - I couldn't put it down. And then proceeded to talk about it for the remainder of my time in sunny Majorca, Spain! 'RSS is the…